Welcome to our blog!

Hi Guys, welcome to our blog. We are competing in the GOOGLE ONLINE MARKETING CHALLENGE. Our client is the Shenton Park Dog's Home. The home is committed to rescuing abandoned, abused and neglected dogs, and finding them new adopting families. Our Team consists of Alastair (captain), Anastasia, and Diana. Read on to find out a little bit more about us, our challenge, and the refuge!

Monday, April 26, 2010

ANZAC Day Public Holiday

What a day for the campaign. We had 4 budget changes for the day. We started it at $12, moved it to $14 soon after, then to $18, then to $20, then to $22! We did this as we all thought there will be no better day in our campaign than today to try and crack over 200 clicks in one day! And we did it comfortably! We received 216 clicks, with a CTR of 0.85% The CTR was higher throughout the day, but i guess we attracted some more internet surfers who were just killing time in the evening.

Today we sit down and re-configure our budget and keywords. What an exciting campaign for us!

Until next time, AJM

No comments:

Post a Comment